Monzo Business Banking
Monzo wanted to spread the word about their Business Banking cards on TikTok. The videos below cover two campaigns.
But the real challenge… how to make the same benefits appeal to a TikTok audience across two campaigns?
Project summary
Content that shows Monzo as the best option for SBO's, in a playful way for TikTok.
Deliverables
- TikTok's with UGC content
My contribution
- Creative development: Ideation, Storyboarding, trend research
-Copywriting
- Art direction
-Talent sourcing
- Briefing creators
- Ensuring creative best practices and legal requirements are met
-Guiding the creative process from concept to final execution
Campaign 1
Using evergreen trends to introduce Monzo Business to TikTok.
Campaign 2
Tapping into trends that were poppin'✨ at the time.
Monzo Banking
Here are some cool examples of motion graphic videos where I had some fun with the copy and visual style.
Campaign 1
Using evergreen trends to introduce Monzo Business to TikTok.